Here are my top social media tips for 2014, (so far)
They include specific and general tips that can help take your social media strategy to the next level.
Social Media Tip #1: If you don’t update your business’s facebook page you might as well not have one.
Social Media Tip #2: Gratitude goes a long way. Always thank people for retweeting and mentioning your brand on social media.
Social Media Tip #3: Google+ – Categorize your circles by business relationship. For example, clients, suppliers, networking, influencers, strategic partners.
Social Media Tip #4: Most people don’t regularly put in status updates on LinkedIn so if you do, you’ll stand out. Post updates at least 3 times a week (daily is best).
Social Media Tip #5: You should have at least 1 (if not more) call-to-action on your home page. This can be a “contact us” box that allows people to get a free consultation, or a free download. If you don’t direct your traffic to some goal, they may just click away from your site. You should also have a call-to-action at the bottom of every blog post.